Top 5 Health and Fitness Apps on iOS in Mexico: Q1 2023

In the first quarter of 2023, the top 5 health and fitness apps on iOS in Mexico showcased varied performances in terms of downloads, revenue, and active user engagement. Here’s a detailed look at their trends based on data from Sensor Tower.

Impulse - Brain Training had a promising start to the quarter with weekly downloads peaking at around 39K in early January. However, this number gradually decreased, hitting a low of approximately 11K towards the end of February. Revenue trends for the app were relatively stable, with weekly earnings fluctuating between $14K and $19K. The active user base for Impulse also saw a decline, starting from 58K in the first week of January and dropping to around 29K by the end of March.

Flo Period & Pregnancy Tracker showed a consistent performance throughout the quarter. Weekly downloads were highest in the first week of January, reaching nearly 27K, and stabilized around 11K to 12K in subsequent weeks. Revenue trends for Flo were steady, with weekly earnings ranging from $12K to $17K. The app maintained a robust active user base, peaking at 303K in early January and staying above 270K for most of the quarter.

Calm experienced a mixed quarter with weekly downloads starting at around 6.8K in early January but falling to approximately 1.3K by mid-March. Revenue showed a peak at $12K in the first week of January, followed by a general decline, ending the quarter at around $8.9K. The active user count for Calm was relatively stable, fluctuating between 31K and 42K throughout the quarter.

Strava: Run, Bike, Hike had a solid quarter with weekly downloads ranging between 800 and 1.4K. Revenue peaked at about $13K in mid-March, showing a general upward trend from $5.8K at the beginning of the quarter. Active users for Strava remained consistent, staying around 29K to 33K throughout the period.

Headspace: Sleep & Meditation saw modest download numbers, starting at 1.4K in early January and dropping to around 500 by the end of March. Revenue trends were stable, with weekly earnings ranging from $5.8K to $8.4K. Active user numbers for Headspace were consistent, fluctuating between 4K and 5.4K during the quarter.

These insights into the performance of top health and fitness apps in Mexico for Q1 2023 are derived from Sensor Tower data. For more detailed insights and trends, visit Sensor Tower.